Be Dapper reopens in Dehiwala

Be Dapper reopens in Dehiwala

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Be Dapper, the contemporary menโ€™s fashion destination known for its distinctive streetwear identity and curated international brands, has reopened its refurbished store in Dehiwala.

The transformation establishes the outlet as one of the largest menโ€™s fashion store and collection in the Dehiwala area, marking an important milestone in the brandโ€™s evolution.

The newly redesigned store introduces a two-level retail experience, offering customers an expanded range of clothing, footwear and accessories while delivering a more immersive and organized shopping journey.

The ground floor has been reimagined to showcase Be Dapperโ€™s signature casual and streetwear identity. Designed for men who value comfort, confidence and individuality, this level highlights the brandโ€™s core identity in everyday fashion.

The first floor of the refurbished store has been dedicated to premium menโ€™s shirts, bringing together international labels such as Davido London and Verge Milan.

This section offers a refined shopping experience for customers seeking high-quality shirts suitable for both professional and smart-casual occasions.

The story of Be Dapper began nearly a decade ago with the establishment of Jaya Apparels Pvt Ltd, a shirt manufacturing company founded by the brandโ€™s creators. During the early years, excess inventory was often sold directly to consumers through social media and trade fairs.

What started as a practical solution gradually evolved into a retail concept. The brand first launched online as Warehouse Club, later rebranded to MOFO, and eventually evolved into Be Dapper, expanding into a complete range of menโ€™s fashion including casualwear, streetwear and premium menswear.

Source : Daily News