Prima KottuMee among Lankaโs โLMD Readerโs Choice Most Loved Brandsโ
Prima KottuMee continues to strengthen its position as one of Sri Lankaโs most beloved brands, securing a top three spot in the Packaged Foods โ Pantry Items category in the LMD Readerโs Choice Most Loved Brands rankings.
The recognition is a testament to the brandโs vibrant identity, innovative spirit and enduring appeal among consumers, particularly the youth, who continue to embrace Prima KottuMee as a brand that reflects their lifestyle.
As a brand that resonates with younger audiences, Prima KottuMee continues to evolve by exploring new market territories, introducing exciting flavour experiences, elevating its packaging, and creating meaningful connections with consumers. From partnering with internationally and nationally loved brand ambassadors to launching a range of trending Korean-inspired ramen products, the brand has consistently demonstrated its commitment to innovation and relevance. Ceylon Agro Industries, Prima Group Sri Lanka General Manager Sajith Gunaratne said; โWeโre immensely grateful to our consumers for this recognition. To be ranked among Sri Lankaโs most loved brands is a significant honour, and we would not have achieved this without the support of our partners, stakeholders, and team members, all of whom have contributed to this success.โ
Launched in 2009, the LMD Readerโs Most Loved Brands survey is a renowned recognition that measures brand innovativeness, economic strength, and market appeal based entirely on consumer perception and loyalty. The rankings are determined solely by consumers, reinforcing the authenticity, and credibility of the results. Prima KottuMeeโs inclusion among LMDโs Top 40 product brands further underscores these attributes, highlighting the brandโs ability to connect with noodle fans across the country.
Source : Daily News